MAD-ROLLER vs Reach Truck Series Forklift Robot (FMR)
Mad Automation vs Hangcha — specs, price, and data-backed comparison.
QUICK TAKE
- Reach Truck Series Forklift Robot (FMR) offers the higher payload (3,000 kg vs 1,700 kg).
- Reach Truck Series Forklift Robot (FMR) offers the faster top speed (6.1 km/h vs 5.4 km/h).
SPECIFICATIONS COMPARED
| MAD-ROLLER | Reach Truck Series Forklift Robot (FMR) | |
|---|---|---|
| Company | Mad Automation | Hangcha |
| Category | Industrial-Robot | Industrial-Robot |
| Price: | Not announced | Not announced |
| Payload | 1,700 kg | 3,000 kg |
| Speed | 5.4 km/h | 6.1 km/h |
| Battery Life | — | 360 min |
| Connectivity | Wireless link to Mad WMS / Brain 4.0 supervision | — |
Buying guides and prices
FREQUENTLY ASKED QUESTIONS
What is the difference between the MAD-ROLLER and the Reach Truck Series Forklift Robot (FMR)?
MAD-ROLLER is made by Mad Automation, while Reach Truck Series Forklift Robot (FMR) is made by Hangcha. Both are industrial-robots, so the differences come down to price and specifications.
Which has the higher payload, the MAD-ROLLER or the Reach Truck Series Forklift Robot (FMR)?
The Reach Truck Series Forklift Robot (FMR) has the higher payload at 3,000 kg, compared to 1,700 kg for the MAD-ROLLER.
Which is faster, the MAD-ROLLER or the Reach Truck Series Forklift Robot (FMR)?
The Reach Truck Series Forklift Robot (FMR) has the higher top speed at 6.1 km/h, compared to 5.4 km/h for the MAD-ROLLER.


